Phoenix New Times
Phoenix New Times
The first time I stumbled across a Freakshow Cartel video, I wasn’t quite sure what I had just witnessed or heard.
My brain scrambled for a comparison: The Buggles’ “Video Killed the Radio Star” meets The Neptunes, with a cosmic splash of Ziggy Stardust energy- the fictional alter ego character persona of David Bowie. I blinked. “Okay, this is … different,” I mumbled to myself.
Curious (and slightly entranced), I reached out, and boom. Jade, one-half of the duo, hit me back. She casually mentioned that she and her bandmate, Shelbi, were performing at a place called The Chill Room in Tempe. A sober lounge with holistic, non-alcoholic drinks and vibey energy? Say less. I was in.
The night of the show, I pulled up and squeezed into a cozy crowd of about 50 people, which was a solid turnout for an intimate venue. Everyone was clutching strawberry kava lemonades with rainbow umbrellas like they were at a spa for their souls. The vibe? Unbothered and effortlessly cool. And Freakshow Cartel? They fit right in.
Jade shredded on an electric keyboard, occasionally dropping playful ad-libs like it was second nature. Meanwhile, Shelbi, mic in hand, delivered smooth, confident verses that had me wondering if I had just missed ten years of their career. Plot twist: they’ve only been performing together for six months and are about to drop their debut EP “Alien Disco” on all streaming platforms on August 1.
“We actually met at Guitar Center back in January,” Jade said. “We were both on the hunt for gear.” Casual. Jade’s been deep in audio production since her teenage years, while Shelbi used to play electric bass before getting sidetracked by the corporate grind. “Eventually, I just picked up the bass again and started playing,” Shelbi said, shrugging like it was no big deal.
But on stage? Big deal. Huge synergy. You’d think they’ve been jamming for a decade.
Then came the moment that officially turned this performance into an out-of-body experience. Mid-set, they launched into their track “Alien Disco.” Yes, it’s exactly as weird and delightful as it sounds. They got the crowd in on the fun:
“When I say extraterrestrial, you say F’n magistical!”
Now, at first, we were all awkward turtles. But after a few rounds, the whole room transformed into a gloriously weird call-and-response chorus. Even I found myself yelling like a true member of the freaky fold.
After the set, I asked them how they came up with this wonderfully odd music. Jade laughed, “Honestly, I was in the shower one day, and this beat just hit me out of nowhere.” No rigid process. No genre rules. “If it sounds like hip-hop, that’s cool. If it sounds like pop, that’s cool too,” Shelbi added. “Our music is a reflection of us, free spirits.”
When it comes to musical inspo, they’ve got an eclectic playlist: “Red Hot Chili Peppers, Snoop Dogg, Eminem … we like a little bit of everything.”
And you know what? It shows. Their sound isn’t just genre-bending, it’s genre-smashing. Freakshow Cartel isn’t trying to please Spotify algorithms or chase TikTok trends. Their music is messy in the best way: raw, unfiltered, and refreshingly real. It explores themes like self-confidence, heartbreak and feeling like an outcast.
Listening to their EP took me back to when music made you feel something, not just scroll past it. When I asked if they’d ever consider narrowing their sound down to one genre, they paused. “Maybe someday?” they said.
But me? I had only three words for them: Don’t. Do. It.
Find them: @Freakshowcartel on all social media platforms.
Voyage Phoenix
Voyage Phoenix
Today we’d like to introduce you to Jade & Shelbi Freakshow Cartel.
Hi Jade & Shelbi, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
We met back in January through the lessons department manager at Guitar Center. He gave Shelbi a sticker that I had been handing out to promote a solo project that I had recently released. Shelbi reached out to me on Instagram, we met for breakfast the next day and then we pretty much immediately started writing and recording music together. We started performing at local open mics, released a music video for our single “Alien Disco” and then released our first EP on August 1st. We hit the ground running and we feel that we have made good progress to this point.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
One obstacle we have had is trying to fit recording, rehearsals and performances into our schedule. Jade has a job that can be unpredictable at times so that can be somewhat of a hurdle but we have been able to overcome that so far. Other than that everything else has been pretty smooth. We both get along very well and share a similar vision in regards to music and creative expression so it’s been a pretty enjoyable experience to this point.
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
We produce and perform original music that blurs the lines between genres such as hip hop, dance and rock. We really try to embrace whatever feelings or energy we have when making music and not getting attached to fitting into any specific box or sounding like anything in particular. Music, to us, is 100% about capturing a raw feeling or emotion and unfiltered creative expression whatever that may be. I think that sets us apart. The ability to let things flow freely. I would say we are most known for our song and music video for “Alien Disco” that we released earlier this year. We have had complete strangers say hi to us while out in public and they always say how memorable our song was to them which is absolutely amazing. I would say getting our first EP released has been our biggest accomplishment to this point. We wrote the songs and recorded and mixed the album at Jade’s house. Everything was completely done by us. So I would say that was a huge accomplishment and milestone for us.
Do you have any advice for those just starting out?
The advice I would give to anyone starting out in any form of artwork is to learn as much as you can about your craft, find other artists you admire or can draw inspiration from and then use that information to form your own unique style and voice. In our opinion, authenticity is key to good art.